I’m a writer who cares about making things simple, accessible and a little more human. Making stuff easier for people to understand gets me out of bed in the morning.

I live by the sea and write for two of the UK’s top ten most valuable brands (plus a few others) at Sideshow. When I’m not at work, I get nerdy and co-host Episode Party – a podcast where two hosts and one guest chat about three of our favourite podcasts.

Previously, I was a freelance copywriter and before that, I was Web Editor for Arts University Bournemouth. While I was there, I re-launched the university’s website and worked on the app won the Chair’s Grand Prix at the CIM Marketing Excellence Awards, beating big agencies with bigger budgets.

I cut my teeth in publishing, starting out as Staff Writer and quickly rising to Features Editor at iCreate Magazine. While I was there, I co-authored the iTunes bestseller iCloud for Beginners.

My work’s been recognised by Computer Arts, the Chartered Institute of Marketing and HEIST, among others. But more importantly, it’s left a little less jargon and corporate nonsense in the world.

Clients (past and present)

Arts University Bournemouth, BT, Direct Line, EE, Experian, HSBC, Visa, Investec Asset Management, Sketch, Future Publishing, Bond & Coyne, Harper Adams University, Brunel University London, Creative Skillset, Kingston University.


I’ve been fortunate enough to get involved in a few award-winning projects over the years. Here are a few of the big wins:

  • 2017 HEIST Awards — Best Use of Innovation
  • 2016 Brand Impact Awards — Education
  • 2016 HEIST Awards — Employer Marketing Initiative
  • 2015 CIM Excellence Awards — Chair’s Grand Prix
  • 2015 CIM Excellence Awards — Innovation
  • 2014 Brand Impact Awards — Best Education Campaign
  • 2014 Heist Awards — Creativity and Innovation
  • 2014 Heist Awards — Best Website

I'm a member of the ProCopywriters — the Alliance of Commercial Writers


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